PropertyGuys.com Franchisee in Business to Make Homeowners Happy

August 3, 2006 – Powell River, BC: Norm Hanley deals in confidence-building. What some might see as an obstacle, he sees as an opportunity. It’s an outlook that meshes perfectly with his goal of showing homeowners that selling their home doesn’t have to be an ordeal, it can be a fun and rewarding experience…in more ways than one.

When Norm lost his job due to downsizing two weeks shy of his 50th birthday, he knew he would have to leave his home in Powell River, BC to find work in his field. Having lived in this quiet coastal community for 20 years, he was reluctant to uproot his family, so he chose to embrace change and become self-employed.

Switching career paths at an age when most are counting the years to retirement can be difficult, but Norm’s adaptability led him to purchase a franchise that also advocates change – PropertyGuys.com.

As Canada’s leading private sale real estate marketing company, PropertyGuys.com is revolutionizing the industry by showing homeowners how to sell their home professionally on their own. With marketing packages starting as low as $549, Norm gives home owners all the personal support, tools, online presence, and marketing savvy they need to sell their own home with confidence. The reward? The homeowner gains confidence in his own ability to sell and saves thousands of dollars in commission fees.

“With the ridiculously high commissions that realty companies charge for their services, many people cannot not afford to sell their properties,” says Norm. “People need the equity they’ve built in their homes to purchase another home. We offer them a great alternative at a fraction of the price. Do real estate companies like this competition? No way, but our clients sure do.”

PropertyGuys.com embraces the healthy atmosphere bred by competition, understanding the real estate industry needs a variety of services. The private sale segment of the real estate market already accounts for 20-25 per cent of the total home sales and is expected to increase to 50 per cent within a few years. This trend toward commission-free selling is migrating to commercial realty, as well as appealing to homebuilders and developers.

“Norm has what it takes to become a top performing franchisee within our system,” says PropertyGuys.com president, Ken LeBlanc. “He launched a Public Relations campaign through the Sunshine Coast before he even attended our corporate training. With his genuine interest towards his community, it’s only a matter of time before everyone learns about PropertyGuys.com.”

After only a year in business, Norm now operates multiple franchises over much of western coastal BC, enabling him to keep the lifestyle he worked to create and the Powell River home he loves, while providing a service that makes an increasing number of homeowners very happy.